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How a Persian headline works

Persian newspaper and agency headlines look intimidating, but they are built from a small number of patterns that repeat endlessly. In this lesson we take three typical economic headlines apart word by word. The examples are written for teaching, in the style of the Iranian press. By the end you'll know the three rules that unlock most headlines, and around fifteen words you'll meet every single day.

Unit 1 · IntermediateLesson 1 of 30Free lesson

In this lesson

Persian newspaper and agency headlines look intimidating, but they are built from a small number of patterns that repeat endlessly. In this lesson we take three typical economic headlines apart word by word. The examples are written for teaching, in the style of the Iranian press. By the end you’ll know the three rules that unlock most headlines, and around fifteen words you’ll meet every single day.

Before you start. This course assumes you can read the Persian script and know basic grammar (Spoken Persian Unit 3 and Read & Write Units 1–2, or equivalent).

Three headlines

1 نرخ تورم سالانه به ۳۸ درصد رسید nerkh-e tavarrom-e sālāne be 38 darsad resid
The annual inflation rate reached 38%
2 بانک مرکزی نرخ سود را افزایش داد bānk-e markazi nerkh-e sud rā afzāyesh dād
The central bank raised the interest rate
3 کاهش صادرات نفت در مهرماه kāhesh-e sāderāt-e naft dar Mehr-māh
Fall in oil exports in Mehr

Mehr is the seventh month of the Iranian Solar Hijri calendar, running roughly from late September to late October. We cover the calendar in Lesson 3.

Rule 1: the verb comes last, in the past tense

Persian is a subject–object–verb language, so the verb sits at the end of the headline: resid, “reached”; afzāyesh dād, “increased”. Unlike English headlines, which use the present tense (“Inflation reaches 38%”), Persian headlines usually use the simple past for something that has just happened.

Rule 2: the ezāfe is there, but you can’t see it

The ezāfe, the linking -e sound that joins a noun to what describes it, is almost never written. Headline 1 is a chain of three: nerkh-e tavarrom-e sālāne, “rate of inflation, annual”. On the page it is just three bare words. Reading headlines fluently is largely a matter of hearing those invisible links.

Tip. When you see two or more nouns in a row with no verb between them, try adding -e between each pair. Nine times out of ten that’s the structure.

Rule 3: verbal nouns replace verbs

Headline 3 has no verb at all. Instead it uses a verbal noun, kāhesh, “decrease / fall”. Persian news style is full of these nouns, which pair with light verbs like dādan (give) and yāftan (find) to make compound verbs:

افزایش afzāyesh increase, rise
افزایش دادن afzāyesh dādan to raise (something)
افزایش یافتن afzāyesh yāftan to rise (by itself)
کاهش kāhesh decrease, fall
کاهش یافتن kāhesh yāftan to fall

Core news vocabulary

نرخ nerkh rate
تورم tavarrom inflation
سالانه sālāne annual
درصد darsad percent
رسیدن (رسید) residan (resid) to reach (reached)
بانک مرکزی bānk-e markazi central bank
سود sud interest; profit
صادرات sāderāt exports
واردات vāredāt imports
نفت naft oil
به گزارش be gozāresh-e according to (a report by)
خبرگزاری khabargozāri news agency

Attribution. Almost every Iranian news story opens with be gozāresh-e followed by the source: “according to [the report of] news agency X”. Spot it and you’ve found where the story came from.

Practice

Try each question, then open it to check your answer.

  1. In nerkh-e tavarrom-e sālāne, how many ezāfe links are hidden?
    Show answer

    Two: nerkh-e tavarrom-e sālāne.

  2. How would a headline say “Oil exports rose”?
    Show answer

    sāderāt-e naft afzāyesh yāft (صادرات نفت افزایش یافت).

  3. A story begins be gozāresh-e khabargozāri … What does this tell you?
    Show answer

    The source of the story: “according to news agency …”.

  4. Transliterate and translate بانک مرکزی
    Show answer

    bānk-e markazi: central bank.

Finished the lesson?

Next up: Lesson 2, Numbers, percentages and dates in the news. Unlock the full course with a free 14-day trial.

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